US online market offers great opportunities to Greek specialty food exporters
Small Greek exporters, particularly of specialty foods, could benefit greatly from focusing on e-sales to the United States, given American market trends and consumer profiles, as well as the comparatively lower cost of promoting their products, a report by Greece’s Economic and Trade Affairs Bureau in New York City concluded recently, according to ANA.
Even though the American online market in food and drinks is still nascent, products classified as ‘specialty foods’ have seen a 24 pct increase in online sales in 2018, expected to double by 2022. Greece’s products that it traditionally excels in – pasta, honey, snacks, water, non-alcoholic beverages, and canned fruit and vegetables – are classified under the ‘specialty food’ category and share in that market’s advantages, the report notes.
You may be interested
The first Aegean Hawk S-70 helicopter was delivered to the Hellenic Navy by AeroservicesPanos - May 07, 2021
The first upgraded Aegean Hawk S-70 helicopter was delivered to the Hellenic Navy today, Thursday 6 May. The work on…
Foreigners looking to buy Greek property amid Covid-19 pandemicPanos - May 07, 2021
Despite the pandemic, the demand for a permanent holiday home in selected destinations in Greece by foreigners is on the…
Greek Taxisnet services not available for citizens over weekendPanos - May 07, 2021
Online services on the Taxisnet platform system will not be available to taxpayers over the weekend due to scheduled upgrading.…