Man sentenced to prison for fake reviews on TripAdvisor

13 September 2018
677 Views

The term fake news has become prevalent in the public discourse, but an Italian court has slapped a fine on a person for posting fake reviews on giant online travel platform TripAdvisor in exchange for money from hotels aiming to boost their profile on the giant reviews platform.

PromoSalento had uploaded many fake reviews on behalf of quite a few businesses.

The owner of PromoSalento, an Italian business selling the fake reviews to hotels was sentenced to jail and fined around €8,000.

“Writing fake reviews has always been fraud, but this is the first time we’ve seen someone sent to jail as a result,” said the vice-president of TripAdvisor, Brad Young.

TripAdvisor had initially become aware of the illegal practices by PromoSalento in 2015, when the Italian company was offering to write fake reviews after several Italian businesses forwarded promotional emails they had received.

After doing a technical analysis, TripAdvisor either blocked or removed over 1,000 attempts by PromoSalento to post reviews on hundreds of different properties.

The company notified businesses it had linked to fake reviews submitted by PromoSalento and demoted their positions in its popularity rankings. For any company that didn’t shape up, TripAdvisor slapped a red badge on its listing page warning travelers that the business has been trying to manipulate reviews.

Since 2015, TripAdvisor has put a stop to the activity of more than 60 paid review companies worldwide, the company said. In July the company posted online more information about how it moderates reviews and stamps out fraud.

source: skift.com

You may be interested

Greek Foreign Ministry presents demarche to Turkish ambassador
GREECE
shares21 views
GREECE
shares21 views

Greek Foreign Ministry presents demarche to Turkish ambassador

makis - Jun 01, 2020

A demarche was presented to the Turkish ambassador at the Greek Foreign Affairs Ministry earlier on Monday, related to requests…

Germany: Muslim migrants rape 14-year-old, sexually assault 13-year-old, get 3 1/2 years prison
GREECE
shares80 views
GREECE
shares80 views

Germany: Muslim migrants rape 14-year-old, sexually assault 13-year-old, get 3 1/2 years prison

Panos - Jun 01, 2020

Once they get out, they will become loyal, stable, productive members of German society, no? No. Because nothing whatsoever will…

Massive, rotating disk Galaxy spotted 12.3 billion light-years away
WORLD
shares38 views
WORLD
shares38 views

Massive, rotating disk Galaxy spotted 12.3 billion light-years away

Panos - Jun 01, 2020

DLA0817g, nicknamed the Wolfe Disk after the astronomer Arthur M. Wolfe, was identified when ALMA examined the light from a…

Leave a Comment

Your email address will not be published.