Gucci denies it offered to pay Greece 56 mln euros for Acropolis fashion project
Italian luxury fashion house Gucci denied on Wednesday reports published in Greek media and “La Repubblica” that it offered to pay Greece’s ministry of culture 56 million euros for “a cultural collaboration” relating to fashion projects on the Acropolis Hill in Athens.
“The published speculation regarding the supposed economic proposal, direct or indirect, is absolutely incorrect and without any foundation. The information reported by Repubblica.it and some other Greek websites was not verified in any way with us,” a Gucci spokesperson said.
The House did confirm a meeting with Greek authorities to discuss a “long-term cultural collaboration”.
“We confirm that a meeting took place with the Greek authorities to explore the possibility of a long-term cultural collaboration. This type of initiative is not new for our brand; in recent years Gucci has established such cultural collaborations with Palazzo Strozzi in Florence, the Mingshen Museum in Shanghai, Chatsworth House in England and LACMA in Los Angeles,” the spokesperson added.
Media reported on Tuesday that the luxury brand offered two million euros for a 15’ minute runway show in the area between the Erechtheion and the Parthenon and an additional 56 million for promotion and broadcasting rights. The request for the fashion show was rejected by the Central Archaeological Council which argued the monument’s cultural character is “inconsistent” with the event.
You may be interested
Athenians flee capital after free movement allowedmakis - May 14, 2021
Greeks were leaving en-masse from the Attica basin to nearby islands and other destinations on Friday, following the official lifting…
Movement free across GreecePanos - May 14, 2021
Greeks will be allowed to move freely throughout the country from Friday, as the Deputy Minister to the Prime Minister…
Let’s be honest, Turkey cannot join the EU: Manfred WeberPanos - May 14, 2021
“Let us be honest, Turkey cannot join the EU,” said Manfred Weber, the leader of the European Parliament’s People’s Party…